What Is SEO? Steps to Create SEO Friendly Content:- Hey guys, In this article we will be interpreting about SEO (Search Engine Optimization). If you are a blogger, website manager, advertiser, service provider or any person who needs to rank their site, article or content on search engines (Google, Yahoo, Bing, etc.) Then for sure, you must know about optimization & it’s technique. Without any delay, let’s go through it.
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What is a Search Engine?
A search engine is nothing but the collection of the software system which is used to search any data on the internet. Google is the largest search engine of this time. Though, the more search engines are here. like, Google, Bing, Yahoo, etc. about 70 – 80% of users use Google to search for any data. Whereas, 20 – 30% use bing & Yahoo as a search engine.
What is SEO?
SEO stands for Search Engine Optimization. It is an online process of listing or ranking of any site, blog or service to the top of the search engines for a particular keyword.
Search Engine Optimization helps to rank any post or any site on the search engine, only if your site or content is a search engine optimization friendly and following the optimization terms.
Types of SEO
It is of three types:-
White Hat SEO
It is an ethical search engine optimization, which means they work on search engine optimization guidelines with the slow but in a progressive manner. It may take time to rank the post on the search engines & is safe for the site.
Black Hat SEO
It is a non-ethical technique, which doesn’t follow any guidelines of SEO. It is quick & hesps to rank the site but may blacklist your site & is not a safe process.
Grey Hat SEO
This is a combination of white & black hat techniques. In which mostly White hat search engine optimization is used but in some amount, the black hat search engine optimization is also used for the rapid & consistent grow But there is always a risk of being blacklisted.
Use of SEO
➤ To increase the visibility of the site on search engines.
➤ To get more organic & unique traffic on site.
➤ To show your business on the digital platform.
➤ To rank the site on the top of the search engine.
The process includes the following things.
Depending on Page SEO it is of two types.
What is ON Page SEO?
This is the type of Optimization of your site according to the Search engine guidelines. On-page optimization helps to index your site on the search engine naturally. It plays an important role in indexing of site in search engine & has an effect on about 35-40% on optimization.
On-Page SEO techniques involve the following things:-
➤ Keyword analysis
➤ Html tag optimization
➤ XML sitemap
➤ Competition Website analysis
➤ Robot dot txt
➤ W3 validation
➤ Content optimization
➤ Client-side web optimization
➤ Url optimization
➤ Web speed optimization
➤ Text code ratio
➤ Site linking
➤ Conversion form
➤ Nonattribute optimization
What is off Page SEO?
It improves the site ranking on the search engine. This optimization can only be done with a high-level On-page optimized site. It plays an important role in indexing of site in search engine & has an effect on about 60-65%.
Off-Page SEO techniques involve the following things:-
➤ Social Page making / social bookmarking
➤ Directory Submission
➤ Blog commenting
➤ Guest posting
➤ Article submission
➤ Social media
➤ Media sharing
➤ Review posting
These are the techniques you can use.
The given links will help you in creating a blog comment & Backlinks & SEO process. Go on sites & comment on the post & for sure you will get a Do-Follow link from each site & that will improve your site visibility on the search engines.
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